Food

Unleash your Inner Chef with Food Crowd

Celebrate International Chef Day on the 20th of October with Food Crowd, the UAE’s local online shopping platform advocating local food production, encouraging the community to unleash their inner chef.

 

International Chef Day, 20th of October, is a day focused on celebrating the nobel profession, whilst educating the world about the importance of eating healthy, and the impact that food production and consumption has on the environment. Each year, chefs around the world create different themes to help broadcast this mission, and this year, Food Crowd has joined the movement by creating its very own campaign to honor all chefs and further promote the cause.

Consumers are invited to join the brand’s International Chef Day campaign by sharing a home-grown favorite recipe with Food Crowd’s social team via direct message on Instagram, and follow the brand’s account. Participants stand the chance of having their recipe chosen to be crafted into a DIY food box which will be sold on the platform. The winner will be rewarded AED 500 and their DIY box will be named after them!

Food Crowd is well-known for all its fresh and local produce available on the online platform, however a lesser known gem recently introduced  on the digital grocery store is the brand’s DIY food box option. The DIY boxes allow customers to reduce the constant, daily stress of deciding what meal to make, finding a recipe to follow, and then selecting and purchasing the ingredients. Food Crowd’s all-in-one DIY box eliminates all the fuss, making meal-time fun and easy. Each DIY box comes with a recipe and the exact amount of ingredients needed for the chosen meal, which aids in the mission to eliminate any potential food waste.

In order to participate in Food Crowd’s International Chef Day campaign, follow the brand’s Instagram account, send a direct message with the chosen recipe and keep an eye out for the winner announcement. The competition starts on October 13th and ends on the 20th with the winner being announced on that day, which is International Chef Day!

www.foodcrowd.com

@foodcrowduae