Cars
BMW Group Middle East Achieves Record-Breaking Sales in 2024, Marking All-Time Highs for BMW, MINI and BMW Motorrad
• Third-strongest growing region for BMW brand worldwide with a +15.4% growth over 2023
• MINI achieves its highest-ever sales with +16% growth vs. 2023
• Strong demand across BMW, MINI, and BMW Motorrad portfolios
• Electrified BMW (BEV) sales grow by +2.7%, BMW Motorrad by +4.6% compared to 2023
• Positive outlook on 2025 focusing on the upper premium segment, M Performance vehicles, and electrified models