Versace Fall-Winter 2022 Campaign Starring Lily James

“When Lily got in front of the camera she transformed! Wearing the collection unlocked her own personal attitude and she took on a new energy and power. That’s exactly how you should feel when wearing Versace!”

Donatella Versace

As in her films, where she has played roles from headstrong princesses to sex-symbols, Lily James’s impulsive and daring attitude is the epitome of Versace confidence. Lily is seen as equal parts mythological deity and contemporary rebel as she wears new season latex ready-to-wear in a campaign that clashes classical culture with empowered seduction.

Versace Men’s proposal of a modern opulence is visually clear, with the ornate flourishes of the classical surrounding contrasted with the collection’s contemporary content.

The Greca Goddess line of bags is introduced for Fall-Winter 2022. Very Versace contrasts within the campaign imagery fully reflect the new bag and its juxtaposition of rich craft and elegance with a totally contemporary and new energy.

Credits

Chief Creative Officer: Donatella Versace

Campaign Creative Director: Ferdinando Verderi

Photographers: Mert Alas & Marcus Piggott

Starring: Lily James, Sofiane Belaasri, Yilan Hua, Avanti Nagrath, Reece Nelson, Parker Van Noord, Lulu Wood,

Casting Director: Piergiorgio Del Moro

Stylist: Jacob K

Hair Stylist: Karim Belghiran

Makeup Artist: Porsche Poon